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Privacy Policy

ABOUT

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Optimization Coach Academy (the “Site”).

Last Updated: May 15, 2020

WHO WE ARE

Our academy website address is:https://academy.optimization.coach

Our main website address is: https://www.optimization.coach

www.optimization.coach is owned and managed by Pathway to Enlightenment Inc.

academy.optimization.coach is owned and managed by Pathway to Enlightenment Inc.

Optimization Coach is a registered trademark of Pathway to Enlightenment Inc.

This privacy policy ("policy") will help you understand how Optimization Coach ("us", "we", "our", "company") uses and protects the data you provide to us when you visit and use https://academy.optimization.coach ("website", "site", "service").

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We may collect Device Information using the following technologies:

“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

We collect information about you during the checkout process on our store.

While you visit our site, we’ll track:

Products you’ve viewed: we’ll use this to, for example, show you products you’ve recently viewed Location, IP address and browser type: we’ll use this for purposes like estimating taxes and shipping Shipping address: we’ll ask you to enter this so we can, for instance, estimate shipping before you place an order, and send you the order! We’ll also use cookies to keep track of cart contents while you’re browsing our site.

NEWSLETTERS

For users that register on our website (if any),we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

MEDIA

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

EMBEDDED CONTENT FROM OTHER WEBSITES

Articles on this Site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

ORDER INFORMATION

We refer to this information as “Order Information.”

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, email address, and phone number.

Payment information (including credit card numbers) is processed through Stripe, and as such, is collected via Stripe for the processing of the payment. We do not store or have access to the payment information you provide. Stripe may use your name, billing address, phone number to validate the transaction.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details and optional account information like username and password. We’ll use this information for purposes, such as, to:

  • Send you information about your account and order
  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our store
  • Comply with any legal obligations we have, such as calculating taxes
  • Improve our store offerings
  • Send you marketing messages, if you choose to receive them
  • If you create an account, we will store your name, address, email and phone number, which will be used to populate the checkout for future orders.

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for 10 years for tax and accounting purposes. This includes your name, email address and billing and shipping addresses.

We will also store comments or reviews, if you choose to leave them.

Members of our team have access to the information you provide us. For example, both Administrators and Shop Managers can access:

Order information like what was purchased, when it was purchased and where it should be sent, and

Customer information like your name, email address, and billing and shipping information, not Credit Card Information.

Our team members have access to this information to help fulfill orders, process refunds, and support you.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we generally collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address),and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Stripe and Calendy to power our online site – you can read more about how they use your Personal Information here:

We accept payments through Stripe. When processing payments, some of your data will be passed to Stripe, including information required to process or support the payment, such as the purchase total and billing information.

Please see the Stripe Privacy Policy for more details – https://stripe.com/en-ca/privacy

Please see the Calendly Privacy Policy for more details – https://calendly.com/privacy

We use Mailchimp

Please see the Mailchimp Privacy Policy for more details - https://www.intuit.com/privacy/statement/

We may also use Google Analytics to help us understand how our customers use the Site – you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.

You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the Site),or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at [email protected] or by mail using the details provided below:

Pathway to Enlightenment Inc. 3941 Eglinton Ave. W. Mississauga, ON, L5M8A7 Canada